Blinko

Turn your data into decisions you can prove.

Find out what is really moving your numbers, what to do next, and whether it worked. For teams in payments, SaaS, operations and healthcare.

We build it with statistics, causal inference and AI: from assistants that answer from your documents to models your team checks every morning.

See our services

Clients include Fractal, Solventis and OmniXM.

400 customers, one mark each, sized by revenue. Who is about to leave, and what it would cost.

400 customers shown as marks, sorted by the change in their activity. 23 customers, gathered at the end in red, are declining beyond their usual pattern, with $1.9M of revenue at risk a year.

What we build

Six services. Each one starts from a business question and ends in something your team uses every week.

  • AI assistants on your documents

    Your team asks questions in plain English and gets answers from your own documents, with the source quoted.

    • Connected to your contracts, policies, tickets or records (RAG)
    • Every answer quotes its source, and says so when it does not know
    • Access rules, so people only see what they are allowed to

    Typical first version: 3 to 6 weeks

    See how it works: AI assistants on your documents
  • AI agents and automation

    Repetitive work done by AI agents, with a person approving anything that matters.

    • Matching invoices, payments or records to the right place
    • Research and first drafts: leads, follow-ups, summaries
    • Every step logged, and a person signs off before money or customers are touched

    Typical first version: 3 to 6 weeks

    See how it works: AI agents and automation
  • Predictive models

    Forecasts of demand, churn, risk or revenue that your team can plan with.

    • Tested on past periods before anyone relies on it
    • A likely range, not just one number
    • Refreshed automatically and watched for drift

    Typical first version: 2 to 6 weeks

    See how it works: Predictive models
  • Statistics you can defend

    Clear answers to what changed, by how much, and whether it is more than noise.

    • The question you need answered, analysed and explained in plain language
    • Survival analysis for how long customers, patients or contracts stay
    • A short report your board or reviewers can check

    Typical first version: 1 to 3 weeks

    See how it works: Statistics you can defend
  • Measuring what really worked

    Know whether a price change, an offer or a program actually caused the result, and what it was worth.

    • A fair comparison: a controlled test, or causal inference on the data you already have
    • The effect in dollars, with an honest range
    • A clear call: keep it, change it or stop it

    Typical first version: 2 to 4 weeks

    See how it works: Measuring what really worked
  • Analytics systems

    Your systems connected into one live view, so every team works from the same numbers.

    • Payments, CRM, finance and operations data in one place
    • Alerts that explain what changed, in plain English
    • A view for each role, from the CEO to the analyst

    Typical first version: 4 to 8 weeks

    See how it works: Analytics systems

Not sure which one fits?

Proven experience. Real systems.

For Fractal we connected payments, sales and operations into one live system. Every role sees its numbers as they happen, and alerts explain themselves in plain English.

Read the Fractal case study
in yearly transactions tracked in the system we built
$100M+in yearly transactions tracked in the system we built
days until the whole team was using it
30days until the whole team was using it
hours saved per person every week
10–12hours saved per person every week

Fractal, construction fintech, United States. Figures from the case study.

Blinko delivered exceptional work on a highly complex problem. Deep expertise in data science, machine learning, and business domain knowledge – exceeded all expectations.

Steve Conn, Analytics Director, Fractal & Sky Systems

What changed at Fractal

  • Before: Numbers came from spreadsheets and days-old exportsNow: Every role sees live numbers
  • Before: Problems showed up late, in reportsNow: Alerts flag problems as they happen, in plain English
  • Before: Forecasting was guessworkNow: Forecasts are part of daily decisions

Nearly 100 client engagements delivered since 2023.

Selected engagements

  • Solventis, consumer fintech

    2×

    clients assessed with the same team

  • Real estate agency, real estate

    ~2,400

    hours saved a year, estimated at handover

  • Apickle

    40%

    more financial reviews completed

    Automated loan assessment and prioritization increased the number of customers processed through financial review.

From a question to a decision you can check.

Most reports stop at what happened. You also get the next two answers: what to do about it, and whether it worked. Pick a problem to see it worked through.

400 customers, one dot each. The 23 in red are pulling back faster than their normal pattern.

Understand

What is happening?

You see which customers are pulling back, why, and what each one costs you, while there is still time to act.

Each dot is a customer, placed by how much its activity changed in the last 12 weeks. 23 are pulling back well beyond normal, putting $1.9M of revenue a year at risk. 14 more are only having their usual seasonal dip, so they stay grey.

Decide

What should we do?

You know which customers are worth acting on and which to leave alone, with a dollar figure and an honest level of confidence.

The 23 at-risk customers, placed by what acting would earn after its cost. Acting on 9 of them is worth about $340K. For the other 14, the action would cost more than it brings back, so we leave them alone.

Improve

Did it work?

You see how much the action really kept, measured against similar customers who did not get it, with an honest range around the number.

See how we measure it

To check the action really works, 400 similar customers were split at random. Of the 200 who got a retention offer, 22 left (11%). Of the 200 who did not, 36 left (18%). The offer kept about 7 more customers in every 100, and the likely range is 1 to 13.

Then AI engineering keeps it running every day: the right person gets an alert, someone on your team approves each action, and every result sharpens the next decision.

Start with one business problem.

Each step stands on its own. Start with the diagnostic, and go further only when it pays off.

How we work, step by step
  1. Decision Diagnostic

    2 weeks, fixed scope

    Two weeks on your own data. You get what is driving the problem, what it is worth, the limits of your data, and a practical next step.

  2. Pilot

    One high-value problem solved on your own data first: a model, an AI assistant or a controlled test. We agree up front what it must beat.

  3. Production system

    First version live in 4 to 8 weeks

    The solution, deployed into your existing workflows with integrations, monitoring and alerts, and optional ongoing support.

The diagnostic, in detail

2 weeks on your own data, with a written readout at the end. Built for teams with data spread across several systems and one decision they cannot yet make with confidence.

What you get

  • What is really driving the number you care about, in plain language
  • The customers, orders or cases behind it, and what they are worth
  • What your data can and cannot support
  • A practical next step, with scope and estimate

What we need from you

Start with a secure export from the systems you already use. We assess feasibility before proposing any integration. NDA signed first.

Read-only access only, and we keep no copy of your data after the project.

An example page from a diagnostic report
  1. 1Northline Logistics$412KVolume moving to a competitorNext step: Pricing reviewHow sure: High
  2. 2Harbor Dental Group$186KMoving to a cheaper planNext step: Plan reviewHow sure: Medium
  3. 3Coastline Outfitters$142KFewer transactions a week since MarchNext step: Account manager callHow sure: Medium
  4. 4Fairhaven Cabinetry$0Seasonal dip, as in past yearsNext step: No actionHow sure: High

In total: 23 customers flagged, $1.9M of revenue at risk a year. Acting on 9 of them is worth about $340K.

Data limits: refund history covers only the last seven months, so refund-driven losses carry a wider range.

Your data. Your decisions. Measurable outcomes.

You keep the tools you already have. We start with the business question, test what your data can support, and build only what is worth it to you.

What business decision is costing you money?

Tell us the one decision you would most like to get right. You will get an honest answer on whether your data can support it.

No pitch, just an honest answer. We reply within one business day.

NDA first. Read-only access or a secure export. We keep no copy of your data after the project.